Technology Testimonials

Hot water for a warm home

December 20, 2021

When Ryan and Lisa Severson built their Roseau, Minn., home in 2015, two priorities rose above the rest – efficiency and family. The couple needed a house that reflected their careers as energy experts (Ryan as an assistant manager at Roseau Electric Cooperative and Lisa as an energy conservation coordinator for Minnkota Power Cooperative), but they also wanted a space to comfortably host their growing family.

“Right now we only have one son at home, but when we have the whole crew here – which is six kids and their families – we’ve never run out of hot water,” Ryan said.

Lisa and Ryan Severson's Roseau home is well equipped to keep the entire family warm and comfortable - from hot water to heating.

That’s because the Seversons installed a large-capacity, 105-gallon Marathon electric water heater. The highly efficient equipment stores enough hot water to meet the needs of any holiday, birthday or “just because” family gathering.

“We’ll be running the dishwasher, and laundry for the towels, and everyone will be showering and getting ready,” Lisa said. “Enough hot water is something we’ve never really had to worry about.”

The Seversons’ electric water heater is set up on Roseau Municipal Utilities’ off-peak program, which allows the equipment to be turned off during high-demand times of day. The water is heated when electricity demand is low, often overnight, and remains warm until it’s needed.

The Seversons' 105-gallon Marathon water heater comes with a lifetime warranty.

“I’ve seen a couple water heaters in my day,” Ryan said, joking about his 30 years in the electricity business. “The bottom line is the efficiency has improved, because of how well they’re insulated. It’s not only when you’re at home utilizing it. If you’re not pulling any water out of it, it hardly has to run. It can go a couple days and not lose 10 degrees if you shut it off. That’s one of the things that sold us on it.”

On top of the reliability and efficiency of the large-capacity water heater, the Seversons enjoy the additional benefit of the off-peak electric rate, which is nearly half of the standard rate. They also utilize the off-peak program for their cold-climate heat pump and other electric heat circuits in their home and shop.

Cooperatives and utilities across Minnesota and North Dakota also offer large rebates to cover the cost of a new electric water heater, so it’s important to reach out to your power provider to see how they can help you get started. If you ask Ryan how the off-peak incentives add up, he will smile knowingly and give you the simple answer. “It’s huge savings,” he said.

“Now, with all of the rebates available, it’s kind of an easy choice,” Lisa added. “Our water heater was a no-brainer based on our experience working in the industry.”

Ryan and Lisa brush up on their gaming skills before the next big gathering.

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